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  • Inside Accor’s global shift toward resource resilience

    Inside Accor’s global shift toward resource resilience

    Half of Accor’s hotels are in high-risk, water stressed areas around the world. Discover its action plan to reduce consumption.

  • Less waste, more taste: Six Senses has the recipe for positive change

    Less waste, more taste: Six Senses has the recipe for positive change

    Food waste is one of the biggest culprits of greenhouse gases. With the aim of halving food waste by 2030, Six Senses joins an initiative by UNEP and UN Tourism

  • The great simplification: A luxury hotelier builds a farm

    The great simplification: A luxury hotelier builds a farm

    After founding Aman Resorts, among other luxury international hotel groups, renowned Indonesian hotelier Adrian Zecha embarks on a new project

  • Curated conscience: Luxury hospitality becomes a fashion editor

    Curated conscience: Luxury hospitality becomes a fashion editor

    Six Senses Ibiza collaborates with British luxury loungewear, Homebody

  • 7 personas of Parisian eco-luxury

    7 personas of Parisian eco-luxury

    Can the City of Light outgrow its own decadence? Discover how Paris is shifting from extractive to regenerative tourism.

  • Old souls, new standards: Reimagining the future on World Heritage Day

    Old souls, new standards: Reimagining the future on World Heritage Day

    The greenest building is the one already standing. This World Heritage Day, we’re celebrating the buildings that refused to be erased

  • Peak wellness: The Alpine altitude advantage

    Peak wellness: The Alpine altitude advantage

    What do the premier wellness sanctuaries of the Alps offer? Discover medi-spas, biohacking, vertical wellness in Austria, Switzerland, France and Italy

  • 3 lessons for the next generation of women in hospitality

    3 lessons for the next generation of women in hospitality

    On International Women’s Day 2026, discover advice from leaders at Kempinski Hotel Muscat who have worked their way up

  • Four voices, one vision: The women shaping Kempinski Hotel Muscat

    Four voices, one vision: The women shaping Kempinski Hotel Muscat

    At Kempinski Hotel Muscat, leadership has no borders. Hailing from Indonesia, South Africa, Lebanon, and Oman, these women have climbed the ranks with a shared passion for hospitality

  • The world’s top Young Concierge in 2026 unlocks the modern guest experience

    The world’s top Young Concierge in 2026 unlocks the modern guest experience

    Rosewood Vienna’s Gregor Maximilian Köck is the face of a generation that is making hospitality aspirational once again

  • What are the world’s luxury leaders saying at The FTG Summit 2026?

    What are the world’s luxury leaders saying at The FTG Summit 2026?

    The Forbes Travel Guide Summit brings together the world’s luxury leaders in forward-thinking discussions that shape the future of the industry.

  • Check in to history: 3 historic landmarks reborn as luxury hotels in spring 2026

    Check in to history: 3 historic landmarks reborn as luxury hotels in spring 2026

    Luxury doesn’t need to come in a shiny new package. Hotels with a story behind the stay become that much more memorable

  • The new global map of luxury: Decoding the 2026 Forbes Travel Guide Star Awards

    The new global map of luxury: Decoding the 2026 Forbes Travel Guide Star Awards

    Marking the 68th annual edition, the awards recognise the finest establishments in luxury travel worldwide

  • Six Senses reimagines one of London’s oldest luxury department stores

    Six Senses reimagines one of London’s oldest luxury department stores

    Six Senses will debut in the UK in 2026, transforming a historic London building

  • Preserving the past, perfecting the stay

    Preserving the past, perfecting the stay

    Where luxury meets heritage: The Ned is in the business of adaptive reuse. Explore the storied past of its hotels around the world.

  • Turn-down service becomes a wellness ritual

    Turn-down service becomes a wellness ritual

    We’re more stressed than ever, and it’s impacting our sleep. Hotels like Hotel Belmar offer guests calming rituals to fix this.

  • Lan Na heritage breathes new life at InterContinental Chiang Mai The Mae Ping

    Lan Na heritage breathes new life at InterContinental Chiang Mai The Mae Ping

    A new cultural ambassador takes guests on a journey into northern Thailand’s past at InterContinental Chiang Mai The Mae Ping

  • Mandarin Oriental debuts in Vienna

    Mandarin Oriental debuts in Vienna

    The hotel opens following a restoration of an early 20th-century Austrain courthouse

  • Live like a Maharaja at Ananda in the Himalayas

    Live like a Maharaja at Ananda in the Himalayas

    A +100 year old palace in the Himalayas provides a holistic wellness retreat

  • Your stage awaits: Stay in a 1936 Japanese theatre

    Your stage awaits: Stay in a 1936 Japanese theatre

    A 1936 theatre has been restored and transformed into The Imperial Hotel, Kyoto

  • Al Zorah, Beach Resort opens in a protected nature reserve in Ajman

    Al Zorah, Beach Resort opens in a protected nature reserve in Ajman

    Launching on 25 August, the design-led sanctuary offers panoramic beach and mangrove views, a signature spa and curated dining experiences

  • Reside where Amsterdam’s theatrical past comes alive

    Reside where Amsterdam’s theatrical past comes alive

    Once the city’s first theatre, discover the dramatic history of The Dylan Amsterdam

  • Developing a luxury destination: Al Marjan Island

    Developing a luxury destination: Al Marjan Island

    Just north of Dubai, a new tourist hub is growing in Ras Al Khaimah

  • Aarunya Nature Resort unveils ‘Sol Sanctuary’

    Aarunya Nature Resort unveils ‘Sol Sanctuary’

    The new villa is a celestial wellness retreat, meditative, star-aligned space designed for spiritual restoration and deep immersion in nature

STERNA advocates for travel with purpose. We share travel inspiration and human stories, as well as business updates about the global travel and hospitality industry. Championing independent, honest journalism.

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